Should it be easy being green?

7:58 minutes (1.83 MB)
From healthy snacks to organic beer, The Lazy Environmentalist shares how to make your SuperBowl party Green this year. 

20:40 minutes (4.73 MB)
A discussion of a unique environmental effort aimed at babies and families being sponsored by Seventh Generation, one of the leading providers of environmentally-friendly household and personal care products in America. Seventh Generation CEO and President Jeffrey Hollender – a thought leader and pioneer in the world of sustainable business – describes his outlook on the company and the future

I see there’s a flushable diaper in town. My town, to be precise. gDiapers are based in Portland, OR, where clean, green living is ingrained. Flushable diapers hold the promise of not choking the landfills for the next 500 years (the time it takes a traditional disposable to degrade. They are not bleached with dioxins and the ingredients get “re-absorbed back into the eco-system in a neutral or beneficial way.” You can even compost them (JUST the wet ones though). The flushables are manufactured in the USA from sustainably farmed trees made into fluffed wood pulp. The covers are cotton and elastene, the diaper liners are breathable polyurethane coated nylon, not PVC. They are made in China, though under China Labour Watch, and the company claims to be continually looking for ways to improve working conditions of their labor force. They sound like an eco-Mom’s dream come true (well, after a full night of sleep and one uninterrupted, non-baby related conversation).

Another day, another blog. As if you had time to read one more thing online (especially when you don't want to turn your eyes away from us here at LIME). But here's a just-launched blog that seems promising: The Inspired Protagonist, the brainchild of non-toxic household products company Seventh Generation, makers of recycled paper towels, Earth-friendly cleaners, chlorine-free tampons, and more.

Here's one more reason to love Aveda: Last month, the company introduced a new award at the Folio Show – a.k.a. the Oscars of the magazine industry – honoring “Best practices in environmental sustainability within the magazine production processes.” The Aveda Environmental Award went to Natural Health, Utne, and the Sustainable Industries Journal – all of which print their magazines on post-consumer recycled (PCR) paper and in some cases use chlorine-free bleaching and soy inks.