catalogs

Victoria's Secret Makes Good

Posted by Su Avasthi on December 7, 2006 - 8:38pm.

A two-year campaign convinced Victoria's Secret to go green with a sustainable program for the 360 million catalogs they mail annually. Let's hope their decision wakes up other catalog giants.




Confessions of a Catalog Addict

Posted by Su Avasthi on October 8, 2006 - 11:16am.

I confess: I am a catalog junkie. I'm addicted to my daily fix and cutting back—even to save a few trees—won't be easy.




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