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The Tricky Portion Distortion Game
Posted by Su Avasthi on October 16, 2006 - 7:14am.

Now, I'm typically not one for conspiracy theories, but it seems increasingly clear to me that forces bigger and more powerful than I am want to feed me more than I need. Forces, I suspect, like food companies with deep pockets, big R&D staffs, and very clever marketing departments.

I developed this theory the other day, after reading a great article in the New York Times about how most of us are routinely "tricked" into eating larger portions.

The article points out that the average person makes more than 200 decisions each day about what and how much to eat. We're barely conscious of most of those choices (we think we make 15 per day). But food companies, I am willing to bet, are acutely aware of each step of our decision-making process.

Common tactics include gigantic plates, larger forks and spoons, deeper bags, more colorful labels, peppier dinner music, etc., etc. The overall point, it seems, is to ensure that our visual and sensory perceptions conflict with our body's "I'm full now" signals.

I thought about this as some friends and I had dinner yesterday at our neighborhood pasta joint. Our pasta dishes came out in huge bowls that easily held four times a normal portion -- a common enough sight these days. "Hah!" I thought. "I'm wise to this gambit. And that's why I'm walking out of here with tomorrow's lunch."

As it happened, I left with a doggy bag containing half my meal. My friends — no dummies either — had doggy bags too. Doesn't that prove that we're immune to trickery? After all, how can we be the suckers if we're walking out with leftovers?

But here's the thing: All of us ate half of our pasta, which probably worked out to at least two generous portions. Amazingly, those portions were so enormous that I managed to overindulge and feel sanctimonious with my doggy bag at the same time. That's probably even why I like the restaurant.

I hate admitting this, but I don't know how to outsmart food corporations, especially when they spend countless millions and devote countless hours in order to outsmart me. Truth is, I get mixed up in a world where I have to second-guess whether my spoon looks suspiciously large.

Like Alice in Wonderland, I've tumbled down the rabbit hole. And like Alice, if see a cake that says "Eat Me," I'm likely to obey in confusion, unsure if it'll make me bigger or smaller.

If you've have a few tricks on eating sanely in an insane world, please share them. Personally, I'd welcome a little insight down here in the rabbit hole.



<em>Tanya</em>'s picture
conspirasy theory
by Tanya on October 16, 2006 - 9:59am
How right you are, I personaly am trying to get better at this trickory we are all subject to, I have started asking for my doggie bag at the start of my meals, clearing off my plate of over half my meal from the get go, to my suprise, my favorit resturant was reluctant to hand over the to go box EARLY, stating you just received your food, it all felt very odd, I stuck to my goal of clearing my plate, after a few seconds of very uncomfortable eye to eye contact, my server ponied up the box, Good Luck : Tanya
<em>karlawithak</em>'s picture
good thinking
by karlawithak on October 16, 2006 - 10:34am
That's a great idea! I find that I often eat more than I would normally because I keep picking at my food if I'm there at dinner chatting for a long time.
<em>Anonymous</em>'s picture
STONE MAN
by Anonymous on October 16, 2006 - 7:31pm

more ways for corp america (if i can use america and not global corp) ways to take us over... plus medical companies are having a hay day in medications we all have to take to loose weight or pills for the heart after heart attacks....  Don't you all LOVE CORP COMANIES who's thoughts are for PROFIT OF that FAT RICH and not the human beings that we are........


<em>Anonymous</em>'s picture
Another thought...
by Anonymous on October 16, 2006 - 7:40pm
How about sharing a large meal with a friend? Split a meal in half, then you might still have a little to take home with you. Saves money, calories and still helps you beat The Man.

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