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Prewired To Crave Cupcakes
Posted by Su Avasthi on June 22, 2007 - 9:00am.

I'm probably not alone when I say that cupcakes are perfect. The only thing better than a cupcake is a plate of cupcakes. Better still is an even bigger plate.

It's this all-too-human appetite for high-calorie food (and more food) that has led to 67 percent of this country's population to be overweight.

So why do our bodies—not to mention our tastebuds—so readily crave foods that are ultimately harmful? The question is asked by Time.com, which features an in-depth article, called The Science of Appetite.

It seems that we have our ancestors to thank (or blame) for our cravings for calorie-dense foods. They needed extra calories to survive drought, disease, famine, and boar hunts gone awry. The fittest survived by maximizing their calorie intake, and storing it in the most efficient ways.

Today, many of us face the opposite challenge. Heavily-processed, calorie-dense foods are everywhere, and these days the fittest survive by limiting their cupcake consumption.

Meanwhile, scientists are hard at work trying to understand what triggers appetite and cravings. The article contains a lot of information about current obesity research, especially the hormones that control our appetites. (Much of the science is too dry for me, though I did get a kick out of the fact that the hunger hormone is called ghrelin— which sounds an awful lot like gremlin.)

Anyway, it seems to me that while science parses out which chemicals are lighting up our brains, and which are giving our stomachs the green light, I'm still stuck with the challenge of turning down a cupcake.

When faced with a cupcake, the last thing I'm worried about is the survival of species.

 



<em>thezenkitchen</em>'s picture
nature vs. nurture
by thezenkitchen on June 22, 2007 - 2:56pm
I don't know about that - Although I like cupcakes, my recent issues with sugary, fatty desserts (I can't eat them at all unless I REALLY want to take a nap, like, immediately) have caused me to happily turn down cupcakes. I tend to think, though, that nurture plays a much stronger role than nature ever could in the obsession for high-calorie food. For example, I was brought up eating absolute crap, and I would watch TV for good portions of the day, which had advertisements for further absolute crap, and as a result, I became overweight, sick, and depressed for most of my childhood. However, when I discovered exercise at the age of 15, and decided to stop eating meat (I've started eating it again, but only occasionally) quite randomly, my tastes completely changed. Since then, about 90% of the foods I prefer are really quite healthy; I can't tell you how happy I am eating a beet or a sweet potato, and don't get me started on collard greens with lemon, garlic and sundried tomato. Whether or not we're "wired" for it, I think you can find a way out of it if you look hard enough. But then, really, do you NEED to turn down the cupcake?
<em>ajsilos</em>'s picture
i dont belive it
by ajsilos on June 22, 2007 - 6:44pm

I have a hardtime as well saying no to sweets, as i have sweetooth for cakes,cupcakes,and alot of things with frosting. I was brought up with always having to snack on unhealthy food. but i feel that had more a effect and influence than a i prewired or programed to like fatning foods


<em>Statuesqueone</em>'s picture
Probably some truth
by Statuesqueone on June 22, 2007 - 7:56pm
There probably is some truth to our bodies being programmed to eat high calorie foods to ward off starvation. It has been proven that our metabolisms slow down when we don't eat as much so I don't see why our bodies wouldn't want more calories if possible, and it is all too possible these days. But what I don't get is why we are slaves to our cravings, we do have free will. 

I was raised with lots of cookies, candy, cakes, and not much healthy fare available to me, we had a candy drawer in the kitchen for gosh sakes! But both my sister and I eat pretty darn healthy now but my brother still eats all of the unhealthy stuff, he's overweight we aren't. I do believe that we can overcome our genes and our upbringing. Just like TheZenKitchen did. There just has to be a burning desire to do so. 
<em>madamerebellion</em>'s picture
Eh.
by madamerebellion on June 22, 2007 - 9:12pm

I do think that it's a mixture of components that make us crave high calorie foods, and I'm going to go as far as to nod in accordance after reading the Time article you so kindly linked us to.

 

Maybe I took my Physical Anthro class too seriously, but I do partially believe that our ancestors' eating habits and lifestyle will have a lot of influence in our current present and future.

 

I also think that the media contributes greatly to this.

 

Maybe it's just an excuse to not feel so bad next time I'm enjoying a calorie-dense snack. heh.  


<em>Vicki_R</em>'s picture
no room
by Vicki_R on June 23, 2007 - 11:58am
They say that once you start eating lots of sugar, you crave it even more.  ANd once you start to eat a lot of food, I think our stomach expand and we come to expect that full feeling.  I know that when I cut down on my portions and kinda shrink my stomach, I get filled up a  lot quicker and don't always  have room for that cupcake...if you can believe such a thing!!!
<em>sherimc</em>'s picture
cupdakes
by sherimc on July 7, 2007 - 1:40pm

I really enjoyed the article and your comments.

I've been fighting diabetes for 8 years and Hypo-Thyroidism as well. My life is all about what I eat because it determines if I want to feel good or not.

When my sugar rises, I am miserable I can barely concentrate at work. When I drink to much caffeine, my Thyroid works less and less and miserable.

4 months ago I gave up eating meat, not because I disagree with eating meat, but because I had so many health issues going on.

Its layed the foundation for me to eat healthier and healthier.

I am now eating less and less bad carbohydrates, drinking less caffeine and now am able to exercise on a regular basis.

With all that said, do I crave the cupcake? No, I don't have the craving anymore, but the "habit" of wanting it is still there.

That will be a hard one to break, but after all this, I believe I can do it and so can anyone else.

 


<em>Vicki_R</em>'s picture
good thought
by Vicki_R on July 8, 2007 - 6:37pm
You made a good point.  I think the habit of wanting to eat something because of a memory or the way it tastes is a hard one to break.  I often think that even though I may not be hungry, the thought of ice cream or watermelon or a cupcake is what makes me get up and go get it.  Good thought.
<em>imcookeddotcom</em>'s picture
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by imcookeddotcom on July 9, 2007 - 4:56pm
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