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New Lifestyle Brand Takes Healthy, Sustainable Living Mainstream With Customizable Cross-Channel Vignettes, Sneak Peek of LIME Offerings and Premiere of New Documentary
NEW YORK [April 6, 2006] - LIME™, the new multiplatform lifestyle brand that offers a fresh perspective on greener, more balanced living, announced today plans to offer all cable and satellite operators a chance for their subscribers to get a free all-day preview of LIME on Saturday, April 22, 2006 (from 7 am ET to 3 am ET on Sunday, April 23) to coincide with the special events LIME has planned for Earth Day 2006. LIME will also include a series of Earth Day customizable cross-channel vignettes available to cable systems across the country.
LIME - Healthy Living With a Twist airs on channel 114 on SIRIUS
SIRIUS is the only place to hear LIME on radio
Radio Platform Key Part of New Multimedia Lifestyle Brand
NEW YORK - [February 22, 2006]. LIME has officially kicked off its new radio channel on SIRIUS Satellite Radio. The new channel is part of the overall launch of the new media venture LIMETM - Healthy Living With a Twist, a multiplatform lifestyle brand for people interested in healthier, greener, more balanced living, which also recently launched on TV, web, broadband, VOD, DVD, and wireless distribution platforms.
New Multi-Platform Lifestyle Brand to Distribute Television Content on Video Search Service
NEW YORK, NY [February 2, 2006] — LIME™ - Healthy Living With a Twist, the new lifestyle brand company with a fresh perspective on health and living, including content related to wellness, sustainability and personal growth, is distributing its programming online via Google Video, the video search service that allows users to conduct detailed content searches, then download and watch their selections on their computers.
New Lifestyle Brand Takes Healthy Living Mainstream With Original Programs and Acquired Series and Specials
NEW YORK, NY [January 23, 2006] — LIME™ - Healthy Living With a Twist, the expansive new multiplatform lifestyle brand, announced today its television programming for 2006, comprised of LIME original programming, as well as acquisitions of award-winning series and documentaries from around the world.
Lime Media's New Wireless Application Caters to the On-The-Go Mobile Web 2.0 Community With Interactive Tools and Fun Tips on Health, Travel, Food, Fitness, and More
BEDMINSTER, NJ and NEW YORK - LIME - Healthy Living With a Twist - the new multimedia lifestyle brand, announced today that it has joined with Verizon Wireless, the nation's leading wireless service provider, to offer exclusive LIME lifestyle and wellness content to Verizon Wireless Mobile Web 2.0SM customers.
NEW YORK -- July 25, 2005 -- Steve Case's Revolution Living unveiled today the provocative new name, logo and rebranding to transform Wisdom Media Group into Lime™ - Healthy Living With A Twist™. The multi- platform media venture is set to launch this fall and beyond on TV, satellite radio, VOD, broadband, Web, wireless, and DVD.
The newly introduced Lime is part of a larger plan by AOL cofounder Steve Case and his company, Revolution Living, which bought the media group in April as part of its investments focused on a more natural, healthy lifestyle. Lime will provide a fresh perspective on health and wellness, including content related to healthy foods, mindful exercise, alternative healing, and eco-friendly living. Lime will help consumers better themselves physically, intellectually, and spiritually, and help them live in balance, marrying "what's good for you" with "what feels good."
New York, NY - June 1, 2005 - Desgrippes Gobé, one of the world's leading design, image strategy, and brand management consultants, has been retained to undertake the complete re-branding of Wisdom Media, it was announced today by C.J. Kettler, CEO of Wisdom Media.
Names New Management Team Led by Industry Veteran, C.J. Kettler
Washington, D.C. April 4, 2005 - Steve Case's new company, Revolution, has purchased the assets of Wisdom Media Group's television/radio network, which is devoted to serving the health and wellness market sector, it was announced today. The investment further broadens Revolution's portfolio of health and wellness assets. Through Revolution, Case will help Wisdom give a voice to the fragmented health and wellness market by developing and expanding the acquired property into a new, multi-platform lifestyle company.